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Why Second-Best Photography Won't Do Now

In the past decades, when photobuyers needed a particular photo, they would send out a request for it to several stock photographers and stock agencies simultaneously. As a result the photobuyer would receive several submissions. The buyer would choose the photo that most closely fit the bill and would return the rest of the “slides” to the other respective photo suppliers.

Photo researchers were excused for not locating a photo that contained all the ideal specifics. The searching had to be done by hand, with paper, film, and file folders, and the process was cumbersome and slow. Often the photo request to the photo supplier had a 7-day or shorter deadline. Everyone was under the same constraints. When they couldn't locate a specific image they figured they had "done their best," and the "second-best" or even "fifth-best" photo alternative was accepted. Photography used in publications of the past reflects these inadequacies. Editors and art directors frequently resorted to generic images, in content and style.

Finding The Specific Photo

Today, the advantages of our technological revolution make it possible to easily locate very specific and even obscure photos, thanks to textcentric Internet photo searching through services such as Google and others. Marketing techniques of the past are being phased out as photobuyers are learning to use the new Internet tools available to them, leading to new directions in photo-finding and acquisition. The needs of your photobuyers are influenced by their awareness that they now have the technology to locate highly specific pictures. We notice the increasing use of content-specific images in documentary films, coffee table photo books, biographies, textbooks, encyclopedias, you name it.

Make sure your stock business responds to what's happening in this new field of photo searching by the use of Web search tools.

Other Digital History Photography related resources

Digital History Photography News

Google completes Motorola deal, heralding new era - Bismarck Tribune

Google completes Motorola deal, heralding new era Bismarck Tribune By MICHAEL LIEDTKE AP Technology Writer AP Photo/Weinberg-Clark Photography SAN FRANCISCO (AP) -- Google has completed its $12.5 billion purchase of device maker Motorola Mobility in a deal that poses new challenges for the Internet's most powerful ... and more »

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"A Short History of Photography: From the ICP Collection" honoring Willis E ... - Art Daily

"A Short History of Photography: From the ICP Collection" honoring Willis E ... Art Daily In honor of Ehrenkranz Director Willis E. “Buzz” Hartshorn, the International Center of Photography presents an engaging survey of its vast and unique collection of photographs in the exhibition A Short History of Photography on view at ICP (1133 ... ICP, A Short History of PhotographyLa Lettre de la Photographie all 2 news articles »

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Reservations required for historical meeting - Chambersburg Public Opinion

Reservations required for historical meeting Chambersburg Public Opinion Franklin County Master Gardeners will present a nature photography workshop from 10 am to noon June 2 in the Agricultural Heritage Center, 181 Franklin Farm Lane. Attendees should bring their own digital cameras, and know how to use it.

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Last day to register for low-cost photo editing, baseball history summer ... - Kalamazoo Gazette - MLive.com

Kalamazoo Gazette - MLive.com

Last day to register for low-cost photo editing, baseball history summer ... Kalamazoo Gazette - MLive.com Today is the last day for non-traditional students to register for short-term courses in digital photography editing, historical Michigan highways and the social history of baseball. The Western Michigan University Lifelong Learning Academy is designed ...

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Physician's photo project follows patients' emotional journey - Florida Today

Physician's photo project follows patients' emotional journey Florida Today She had a family history of breast cancer, so she began screenings early. Yet she never thought she'd have cancer at such a young age. She was married, but still wanted to have children and get an MBA. Now she's done both. The photos were stitches in a ...

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